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Vlad Zhovtenko
Founder and CEO of RedTrack, a leading ad tracking platform helping businesses optimize ad performance and understand campaign ROI.
Best podcasts with Vlad Zhovtenko
Ranked by the Snipd community
Dec 10, 2024
• 47min
189. Ads, Analytics & AI. How Distractions Rob Us of Ability to Think Deeply, Challenges of Tracking Marketing ROI & Creating B2B Content Optimized for ChatGPT w/ Vlad Zhovtenko (RedTrack)
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Vlad Zhovtenko, Founder and CEO of RedTrack, shares his insights on advertising technology and the impact of AI on ad performance tracking. He discusses the complexities of measuring marketing ROI across various devices and how small businesses often overlook powerful optimization tools. Vlad emphasizes the benefits of B2B companies embracing Black Friday and leveraging strategic pricing. Additionally, he explores how distractions hinder deep thinking in startups, advocating for patience and resilience in achieving meaningful results.
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