Uri Levine, co-founder of Waze and startup guru, shares valuable insights on startup success, emphasizing falling in love with the problem, navigating startup phases, importance of firing, Waze's product-market fit journey, storytelling for fundraising, and more. Steve Wozniak hails Uri's book as a 'Bible for entrepreneurs', making this podcast a must-listen for aspiring founders.

Uri Levine, the co-founder of Waze, shares his formula for building highly valued companies in the tech space. In this episode, Levine emphasizes the importance of falling in love with the problem, not the solution. He offers tips on disrupting broken markets, reaching product-market fit, and making scale-up decisions. Gain valuable mentorship from one of the world's most successful entrepreneurs and learn how to identify your consumers' biggest problems to build a successful business. Subscribe for ad-free interviews and bonus episodes https://plus.acast.com/s/the-unmistakable-creative-podcast. Hosted on Acast. See acast.com/privacy for more information.

Many entrepreneurs fall in love with their products, services, their ideas, but according to my guest today, this is wrong. What Uri Levine argues is that you have to fall in love with the problem, not the solution. Uri is a passionate entrepreneur. Unicorns, which are companies that reach valuation of more than a billion dollars, are rare, but Uri has built two. He is the co-founder of Waze, the world's largest community-based driving traffic navigation app with more than 700 million users to date in which Google acquired for more than a billion dollars. In our conversation today and next week, he reveals the formula that drove these companies to compete with industry veterans and giants alike. By the end of this episode, you'll be able to be more relevant and valuable to your customers than your competitors.Learn more about Uri here: https://urilevine.com/Join my weekly newsletter at GregMcKeown.com/1mwLearn more about my books and courses at GregMcKeown.com

In today’s episode, I talk to Uri Levine, co-founder of Waze.   Uri hated getting stuck in traffic, so he helped start a company called Waze to fix his problem. Google bought Waze in 2013 for over $1.1 billion dollars! But that wasn’t it for Uri — he invested in Moovit, another real-time transit app, which sold to Intel for another $1 billion dollars!   Check out Uri’s book, Fall In Love with the Problem, Not the Solution, to learn how to identify your consumers’ biggest problems and disrupt the markets that currently serve them.   P.S. Need help turning a business idea into reality? I reopened my course Monthly1K for just $10 (kinda limited time). Sign up at OkDork.com/Monthly1K.

Uri Levine is a 2x 'Unicorn' Builder (Duocorn) who co-founded Waze and is a former investor and board member in Moovit. Uri recently published his book, "Fall in Love with the Problem, Not the Solution". We talk about some of the themes from the book as well as some stories from his own career. A message from this episode's sponsor - My Mentor Path This episode is sponsored by My Mentor Path. I'm a passionate advocate for mentoring and believe it to be one of the highest-leverage activities you can undertake to get ahead in your career. I try to do my part, but am but one man, so I helped set up this FREE mentoring community to try to help out at scale. Sign up now as a mentor, a mentee, or both! Episode highlights: There are no right or wrong decisions, only the decision you make right now Uri is often asked if selling Waze was the right decision, but you can only make decisions based on the information you have. It's more important to make a decision than wait for the perfect decision. Find a problem you care about, but you are a sample of one You should be passionate about the problem you're solving, but don't assume that anyone else cares as much as you do or wants to solve it the way you want to. You have to get out & speak to people who have the problem If you're afraid to fail then, in reality, you already failed When you're building something no one has built before, you never know if it'll work. You need to experiment, fail fast and have multiple shots on goal. The faster you fail, the sooner you can have another shot. Product/Market Fit does exist & it is measurable If you're not creating value, people won't come back. Retention is the most important way to measure P/MF & make sure that the solution to your users' problem is actually valuable. Getting people to value quickly is essential. B2B & B2C product management share the same goals You might have different customers who care about different features, but they all care about something. The metrics might differ, but the ultimate goal is to deliver value & solve a real pain for all these different people. Buy "Fall in Love with the Problem, Not the Solution" "Fall in Love with the Problem, Not the Solution offers mentorship in a book from one of the world's most successful entrepreneurs, and empowers you to build a successful business by identifying your consumers' biggest problems and disrupting the inefficient markets that currently serve them." Check it out on Amazon. Contact Uri You can visit Uri at his website UriLevine.com or follow him on Twitter.

Uri Levine, co-founder of Waze and author of "Fall in Love with the Problem, Not the Solution," shares his remarkable entrepreneurial journey from failure to success. He reflects on critical lessons learned from his father about embracing failure and prioritization. Uri recounts a clever fundraising hack involving mapping investors' homes to showcase Waze's potential. He also highlights the cultural drive within the Jewish community to foster innovation and positive change, and discusses the financial impact of Waze's acquisition that created many millionaires.

Uri Levine, author of "Fall in Love with the Problem, Not the Solution," shares his entrepreneurial journey and the founding of Waze, sparked by his frustration with traffic. He highlights the importance of focusing on meaningful problems rather than mere solutions. Levine discusses navigating startup failures, knowing when to pivot or shut down a venture, and the value of a committed team. Sean from NerdWallet adds insights on financial tools that help consumers compare products. Together, they explore the essence of purpose in entrepreneurship.

Julia Healey discusses potential regulations affecting donor-advised funds. Uri Levine shares insights on creating a strong startup team using the 30-day test. Topics include regulatory changes in charitable giving, redefining philanthropy, and resilience in the Israeli tech community.

Uri Levine, Co-founder of Waze, shares secrets on building innovative teams and turning simple ideas to billion-dollar enterprises. Topics include importance of falling in love with a problem, managing fear in corporate innovation, applying an entrepreneur mindset, and the crucial role of firing in business success.

Uri Levine, Co-Founder of Waze, discusses prioritizing the problem over solutions in entrepreneurship. He shares insights on embracing failure, the genesis of Waze, and navigating team dynamics in startups. The podcast also covers tips on hiring, achieving product-market fit, and the impact of addressing significant issues for effective ventures.