
Uri Goren
Founder and CEO of Argmax, discussing Machine Learning and the future of digital advertising in a cookie-less era.
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Apr 18, 2024 • 33min
🍪 Machine Learning in the cookie-less era with Uri Goren
Uri Goren, CEO of Argmax, discusses the future of digital advertising post-cookies era. Topics include challenges in personalized ads, shift to contextual features, and predictions for AI/ML. They explore maintaining privacy and regulatory impacts on user identification methods.