Tomás Puig

Tomás Puig, Founder and CEO of Alembic, brings his expertise in AI and data science to discuss its revolutionary impact on marketing. He explains how Alembic employs spiking neural networks and causal inference to derive powerful insights from anonymized datasets, enhancing brands' strategies. The conversation highlights the balance between AI and human creativity, exploring how technology democratizes creative expression. Puig also emphasizes the competitive edge of utilizing private data, showcasing its vital role in today’s business landscape.