Tom Howard

Tom Howard, VP of Customer Experience at ServiceTitan with extensive experience in HVAC and plumbing, shares his insights into leadership and personal growth. He emphasizes the importance of swift follow-ups to maximize leads and discusses the competitive edge local operators have over private equity through grassroots marketing. Tom also dives into the significance of making strategic hires and managing setbacks, while offering advice on adapting to technological changes. Additionally, he highlights the link between effective branding and long-term success.

In this discussion, Tommy Mello, a proponent of building businesses from scratch, faces off against Tom Howard, an acquisition specialist known for his savvy growth strategies. The duo explores the hot debate between Greenfield expansion and buying existing businesses. Tom reveals how acquisitions can supercharge growth and bring instant revenue, sometimes at minimal costs. They also dive into the impact of SEO, the significance of branding, and effective goal-setting to optimize team performance. This lively exchange offers insights into navigating the complexities of business expansion.