Tom Alder

Tom Alder, formerly at Atlassian and now focused on his newsletter Strategy Breakdowns, shares valuable insights on newsletter growth. He reveals how he harnessed his 75k LinkedIn followers for subscriber conversions. Tom discusses crafting engaging content that educates and entertains, increasing its virality potential. He dives into diverse monetization strategies, advocating for sustainable income paths. Listen as he emphasizes the necessary mindset for transitioning to full-time newsletter entrepreneurship and provides actionable advice for aspiring creators.