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Todd Braverman
CRO of Ampersand, a company unifying premium TV and streaming ad inventory. Responsible for navigating the shift from linear TV to streaming and data-driven advertising.
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Jun 6, 2025
• 46min
Episode 126: Ampersand’s TV Strategy, Meta’s AI Ads, and Amazon’s DSP Moves
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Todd Braverman, CRO of Ampersand, discusses the transition from linear TV to streaming and how data-driven advertising is reshaping the landscape. He delves into Ampersand’s strategy of merging TV and streaming ad inventory, emphasizing the importance of targeted approaches. The conversation also explores Meta's ambitious plans for AI-generated ads by 2026, the evolving role of Amazon in digital advertising, and the innovative AI strategies from WPP and MIQ. This episode uncovers the intricate challenges and opportunities that AI presents in advertising.
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