Tina Tasche

Head of Innovation & Tech at Van Horn Automotive Group, a 15-store dealership, focusing on building next-gen dealership BDCs and AI implementation.

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Dec 24, 2024 • 41min

How to Build the Next-Gen Dealership BDC | Tina Tasche, Technology Specialist at Van Horn Automotive

Tina Tasche, the Head of Innovation & Tech at Van Horn Automotive Group, discusses her journey from receptionist to industry leader. She reveals how traditional lead forms are being replaced by innovative tech for better customer engagement. AI integration is a game changer for Business Development Centers, improving response times and customer care. Tina emphasizes collaboration within teams and the importance of customizing processes for dealership success, all while sharing her insights on the future of automotive communication and recruiting.