Theresa Stover

Theresa Stover, owner of a family-run home improvement company, shares her inspiring journey through the world of small business. She discusses balancing family and business dynamics in the digital age, highlighting innovative marketing strategies that connect with younger customers. The conversation dives into how effective content creation and scalable business models can maximize impact. Stover also emphasizes the critical role of social media advertising and the importance of quality communication in boosting brand effectiveness and driving sales.