Susan Lohmann

In a dynamic conversation, Susan Lohmann, a nearly 50-year veteran of the horse industry, shares her insights from running equine businesses and becoming a licensed judge. She reveals what it takes to manage difficult clients, including how to legally 'evict' a horse over nonpayment. Susan discusses the challenges women face in business, the importance of work ethic, and the need for adaptability through trial and error. She also offers negotiation tips and emphasizes the joy of passing entrepreneurial lessons to the next generation.