Sukh Sidhu

Sukh Sidhu, fitness business owner and creator of Stridist coaching software, discusses getting clients online and shares business lessons. They talk about the importance of starting conversations with potential clients and offering free coaching. They also discuss ethical marketing vs abusive marketing in transition coaching and share key insights from the fitness industry. The podcast concludes with a discussion on the acquisition of Stridist, a game changer for fitness and nutrition professionals.