Steve Martin, Faculty Director of Behavioral Science at Columbia Business School, dives into the intricacies of influence in professional settings. He challenges the common belief that mere information sharing sways minds, using a fascinating recycling study as a backdrop. Listeners also gain insight into the psychology behind financial requests, emphasizing timing and ethical storytelling. The discussion highlights the importance of mastering influence to improve motivation and build stronger workplace relationships.

In this engaging discussion, Steve Martin, Faculty Director at Columbia Business School and CEO of Influence at Work, reveals impactful persuasion tactics. Discover why you should always go last in job interviews to dominate the conversation. He emphasizes the effectiveness of paying incentives in smaller, regular sums. The art of listing benefits in threes is also unpacked, showcasing its persuasive power. With insights on framing and recency bias, Steve equips listeners with valuable strategies to enhance communication and influence.

Steve Martin, faculty director at Columbia Business School and a bestselling author on persuasion, explores how the science of influence can reshape workplaces. He introduces the 'influence equation'—a blend of evidence, economics, and emotion—as a framework for ethical persuasion. Steve discusses practical strategies for making small tweaks that drive meaningful behavioral shifts and emphasizes the need to embed behavioral insights across organizations. His insights are valuable for anyone looking to harness influence effectively in their professional interactions.