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Steve Carse
Serial entrepreneur and founder of King of Pops, known for building the Atlanta-based popsicle brand from a single cart into a national presence and author of Work Is Fun.
Best podcasts with Steve Carse
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15 snips
Nov 25, 2025
• 41min
417. The Secret to Building a Brand People Love with Steve Carse
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Steve Carse, founder of King of Pops and author of 'Work Is Fun,' shares his journey from a single cart to a beloved brand. He emphasizes that true differentiation stems from curiosity and community connection. Steve reflects on overcoming early doubts, transforming challenges during COVID into new opportunities, and the importance of a strong culture in scaling. He also highlights the unique aspects of hiring enthusiastic team members and creating shared experiences to foster engagement. Plus, parenting reshaped his leadership approach and connection with customers.
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