Shirley Wong, a talented podcast producer, joins Stephen Chen, son of renowned chef Joyce Chen, to share insights into the evolution of ethnic food aisles in American supermarkets. They discuss how Joyce's legacy changed perceptions of Asian cuisine, transforming it from niche to mainstream. The conversation dives into the marketing strategies that shaped these aisles and the impact of diversity on culinary representation. Wong and Chen also explore the experience of American products abroad, revealing the cultural implications of grocery placement.