Stephanie Kaplan Lewis
Co-founder of Her Campus, a media business aimed at college women and known for its profitable ad-focused model.
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Apr 8, 2024 • 46min
Stephanie Kaplan Lewis Talks About Bootstrapping Her Campus Media Over the Last Decade
Stephanie Kaplan Lewis, Co-founder and CEO of Her Campus Media, discusses bootstrapping her business. Topics include empowering Gen Z, campus chapters, pandemic career platform, revenue strategies, team structure, and lessons in building a community for media businesses.
Mar 19, 2024 • 52min
The bootstrapped path
Her Campus, founded by college undergraduates, thrives as a profitable media business solely through ads. Their bootstrapped model, focusing on execution, not aging with their audience, and offering agency services, sets them apart. The evolution from a college women's platform to a diversified ecosystem showcases their adaptability and focus on sustainability in the ever-changing media landscape.
