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Stefano Puntoni

Wharton Marketing Professor and Co-Director of the Wharton Human AI Research Program. Explores the evolving strategies behind monetizing AI platforms.

Top 3 podcasts with Stefano Puntoni

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8 snips
Jul 15, 2025 • 16min

Ripple Effect: Gen AI Workplace Revolution | Stefano Puntoni

Stefano Puntoni, Wharton’s marketing professor, delves into the transformative role of generative AI in the workplace. He emphasizes the need for companies to center employees in AI discussions for enhanced well-being. Puntoni highlights the psychological threats AI poses, including challenges to autonomy and job security. He advocates for a balanced integration strategy that fosters employee engagement. Ultimately, he champions the potential of AI to empower rather than alienate workers, urging organizations to focus on the positive shifts and opportunities it presents.
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Sep 3, 2025 • 11min

Monetizing AI Platforms: Freemium Models, Sponsored Bots, and Beyond

Stefano Puntoni, a Wharton Marketing Professor and Co-Director of the Wharton Human AI Research Program, shares insights on the evolving monetization strategies for AI platforms. He discusses the freemium model and its challenges in balancing user attraction and revenue generation. The conversation shifts to sponsored chatbots, exploring their impact on consumer trust. Finally, Puntoni highlights the importance of energy efficiency in ensuring the sustainable future of AI technology.
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Sep 3, 2024 • 23min

AI and Wellbeing

Stefano Puntoni, a Wharton marketing professor and a co-director of AI at Wharton, joins Gordon Burtch, an expert on AI and well-being. They discuss the significant drop in Stack Overflow traffic as users prefer AI for answers. The conversation highlights how generative AI affects online community engagement and personal relationships. They explore mental health chatbots and the need for empathetic AI, as well as the role of social chatbots in healthcare, showcasing the blend of technology and human interaction in improving well-being.

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