In this engaging conversation, Stacy Hicks, owner of Carlisle Place, shares her inspiring transition from physical therapist to private practice owner in rural New Hampshire. Erin Langmaid, head of marketing, discusses innovative strategies to boost community engagement, highlighting the powerful role of workshops. They explore the shift from traditional marketing to social media, adapting to unexpected workshop attendance, and forging strong patient relationships. The duo emphasizes profitability while navigating the unique challenges of rural healthcare. Tune in for actionable insights!