Spencer Dent

Andrew Peterson and Spencer Dent, co-founders of Clozd, discuss the value of effective win/loss analysis. They explain how Clozd conducts analysis for clients, highlighting the importance of buyer feedback. They emphasize the significance of open communication and collaboration between sales and product teams, and provide insights on interpreting feedback and identifying trends. The chapter also explores the concept of win rate and the benefits of using a sales platform for coaching and addressing losses.