Sophie Kovic

Founder of Seed and Sprout, a sustainable product company focused on plastic-free living; scaled the brand from a validated product idea to a multi-product business and large social following.

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Oct 23, 2025 • 43min

Episode 562: Sophie Kovic of Seed and Sprout on being your authentic self and scaling sustainably

Sophie Kovic, founder of Seed and Sprout, shares her inspiring journey from launching a sustainable lunchbox brand to scaling a multi-product business. She discusses validating ideas through Kickstarter and Amazon, emphasizing the importance of authenticity in personal branding. Sophie reflects on finding work-life balance and hiring the right people to prevent burnout. With insights on product development driven by sustainability, she highlights the significance of staying true to one's values during rapid growth.

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