Sonny Webster, a renowned Olympic weightlifter and entrepreneur, shares his journey from sports to business. He reveals the emotional resilience needed for Olympic success and the impact of social media on young athletes. Sonny discusses innovative marketing strategies for his three ventures and the significance of community in fitness entrepreneurship. He emphasizes balancing work and life while transforming weightlifting into a captivating experience for audiences. His insights into personal branding highlight the power of storytelling in engaging diverse audiences.

Olympic weightlifter turned entrepreneur Sonny Webster offers valuable business advice, emphasizing the importance of a good product, market understanding, and learning from others' experiences. He shares insights on navigating operational challenges and finding fulfillment in business.

I recently sat down with Sonny Webster, Zack George and Leon & John from The Lean Machines for a special edition super podcast before the Battle Cancer Fitness Competition in London.Lots of listeners had submitted questions in advance via Instagram and I posed as many as I could to the boys before Sonny have to rush off to some swanky event with the Queen.Expect to learn why the boys believe Competitive Bodybuilding to be an unhealthy lifestyle, what sport they would all be focussed on if they were not lifting weights, how to make your moustache join in the middle and why Sonny sucks so bad at Double Unders.Other Things:Check out Battle Cancer: https://www.battle-cancer.co.ukFollow Zack: https://www.instagram.com/zackgeorgeFollow Sonny: https://www.instagram.com/sonnywebstergbFollow The Lean Machines: https://www.instagram.com/theleanmachinesofficialCheck out everything I recommend from books to products and help support the podcast at no extra cost to you by shopping through this link - https://www.amazon.co.uk/shop/modernwisdom-Get in touch. Join the discussion with me and other like minded listeners in the episode comments on the MW YouTube Channel or message me...Instagram: https://www.instagram.com/chriswillxTwitter: https://www.twitter.com/chriswillxYouTube: https://www.youtube.com/ModernWisdomPodcastEmail: https://www.chriswillx.com/contact Learn more about your ad choices. Visit megaphone.fm/adchoices