Sonia Hazard

Sonia Hazard, an assistant professor at Florida State University, discusses her book, which examines how the American Tract Society harnessed print media for evangelism in the 19th century. She reveals the staggering volume of 5.6 billion printed pages and how the design of tracts was crafted to engage and convert readers. The conversation highlights the societal impact of media infrastructure, the ATS's strategies for reaching marginalized audiences, and unexpected connections to today's media landscapes. There's much to ponder about power dynamics in a media-saturated world!