Zain Peer and Shez Shaik, co-founders of London Nootropics, unveil the fascinating world of mushroom-based coffee. They discuss the benefits of adaptogens and how these natural substances enhance wellness. Zain shares their journey from gym-goers seeking a healthier boost to entrepreneurs. They dive into the science behind adaptogens, debunk myths, and emphasize transparency in sourcing. Plus, they reflect on challenges faced and the importance of maintaining friendship within their partnership. Get ready to rethink your coffee!
