Shevali Patel

Senior Brand Evangelist at Helium 10 who discusses AI use cases for Amazon sellers and demos Helium 10 features like listing conversion and TikTok Shop integrations.

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Nov 7, 2025 • 23min

Weekly Buzz 11/7/25: Amazon Rufus Has 250 Million Users? New KDP Translation

In this podcast, Shevali Patel, a tactical seller strategist and Helium 10 contributor, discusses innovative ways to enhance conversion rates through split-testing images with Helium 10 Audience. She highlights how Amazon's Rufus is on track for $10 billion in sales, emphasizing its significance for sellers. Additionally, the episode covers Amazon's lawsuit against Perplexity over AI browsers and the launch of Kindle Translate, a powerful tool for authors to reach international audiences.

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