Shannon Mattern, a web design business coach and creator of The Web Designer Academy, joins for an engaging chat on the challenges web designers face in 2024. They discuss barriers to breaking the six-figure mark and reveal strategies of successful designers earning 250k-500k+. Topics include the importance of branding, the impact of gender dynamics in pricing, and tips for maintaining work-life balance without burnout. The conversation emphasizes authenticity and shifting mindsets to foster healthier business practices in web design.