Scott Morris, co-founder of Freshpet, shares the challenges and successes of transforming pet food. From convincing retailers to install refrigerators for their fresh pet food products to building a dominant brand, Scott discusses obstacles, nutrition requirements, and the battle with Walmart. Despite economic difficulties and skepticism, Freshpet now has a 96% share in the fresh pet food sector.

Guest Scott Morris, a Community Currencies expert, discusses real-world examples, principles, and the role of DAOs in community currencies. They explore successful models and envision a future with recircularized local economies and democratized digital market spaces.