Sasha Kelberg

Sasha Kelberg, a Wharton-trained entrepreneur and coach, shares insights on the importance of separating personal identity from business for effective leadership. He discusses how founders can overcome growth limitations by delegating and stepping back to reveal team potential. Sasha emphasizes defining a company's purpose beyond profit, using the COVID crisis as a catalyst for collective sacrifice. He offers practical strategies for continual reinvention and connecting purpose to performance, proving that a service-driven approach enhances organizational success.