Sam Hon

In this discussion, Sam Hon, the founder and CEO of CREX, and Shaolin Zheng, co-founder and CTO of NextBillion.ai, dive into the complexities of carbon accounting and its significance for modern businesses. They explain how integrating sustainability can actually enhance operational efficiency. The conversation also covers the challenges companies face in aligning their management goals with carbon reduction strategies, and highlights the pivotal role of data in driving sustainability practices for the future.