Sam Cole

Sam Cole, the CEO and co-founder of FitXR, shares his journey in transforming fitness through virtual reality. He discusses the evolution of immersive fitness experiences and how community feedback shapes innovation. Sam's candid thoughts on AI highlight its potential in creating personalized workouts, while also addressing challenges in maintaining personal coaching connections. He envisions a future where smart glasses integrate seamlessly into fitness, enhancing user experiences but warns of associated risks. His insights on team management emphasize the importance of culture in a rapidly changing tech landscape.