Sam Ashdown

Sam Ashdown, an estate agency practitioner focused on non-commission reward systems, teams up with Phil Jones, an expert in performance incentives. They dive into the effectiveness of alternative rewards over commission, revealing how anniversary bonuses and team trips can boost morale. The duo critiques commission structures that may lead to short-term thinking and undesirable behaviors in agents. They advocate for a balanced approach with solid salaries coupled with motivational perks to foster a positive agency culture while maintaining performance accountability.

Join Sam Ashdown, founder of Ashdown Jones and expert in systemised estate agencies, alongside Phil Jones, co-founder and alternative income stream innovator. They explore how estate agents can boost earnings beyond commissions. Discover strategies for building wealth through below-market property investments and diversifying with second-home concierge services. Learn about effective direct mail campaigns to uncover investment opportunities and how systemising operations can lighten your business load. A treasure trove of insights for savvy agents!

In this engaging discussion, Sam Ashdown, a high-end estate agent and mastermind coach, teams up with Phil Jones, an estate agent known for his door-knocking success stories. They challenge the notion that door-knocking is outdated, revealing it as a powerful tool for securing high-value instructions. Discover how to embrace discomfort as a signal for opportunity, win over clients with creative mailings and even cupcakes, and transform door knocking into a routine, KPI-driven habit for real estate success.