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Ryan Afshar
VP, Publishers & Platforms at LG Ad Solutions, offering insights into the FAST ecosystem and how television manufacturers are reshaping content consumption.
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Mar 20, 2025
• 31min
SIZING THE CONTENT ECONOMY - Live from MIP London!
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Join Ryan Afshar, VP at LG Ad Solutions, as he reveals how television manufacturers are transforming the content landscape. He discusses the rising influence of Free Ad-Supported Streaming Television (FAST) and how it shapes viewing behaviors. The conversation dives into the shift from traditional advertising to connected TV investments, highlighting new opportunities for content creators and advertisers. Ryan also touches on the nostalgic elements driving audience engagement and the importance of adaptation in this evolving media economy.
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