Ruth Leonard

Ruth Leonard, an expert on volunteer involvement and author of "Volunteer Involvement: An Introduction to Theory and Practice," joins the conversation to reshape community engagement. They discuss redefining volunteerism by emphasizing choice and intrinsic motivation, separating it from mere unpaid labor. Ruth highlights the importance of open-mindedness in volunteer organizations, fostering safe spaces for diverse opinions, and examining the complexities of volunteer roles and their impact. Their insights aim to enhance collaboration and reimagine the volunteer experience.

Join Ruth Leonard and Rob Jackson as they discuss volunteer recruitment strategies and creating volunteer personas with Tobi at a workshop in England. They touch on the universality of volunteer management challenges, the importance of people-focused approaches, and leveraging modern marketing strategies for volunteer engagement.

Join Ruth Leonard, Head of Volunteering at Macmillan Cancer Support, as she challenges traditional volunteer management approaches, emphasizing adaptability and inclusivity. Explore the impact of COVID-19 on volunteering, balancing standardization with personalization, and embracing diversity in volunteer programs. Learn from Ruth's journey and insights into effective volunteer engagement.