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Ron Shah
Founder of Obvi, a $100M+ health and wellness brand, known for his candid approach to business successes and failures.
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Feb 25, 2025
• 50min
Obvi’s Ron Shah on Fails, Exits & Lessons Learned
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Ron Shah, Founder of Obvi and a health and wellness mogul, shares his unfiltered journey through entrepreneurship. He discusses the emotional toll of failing brands like Coffee Over Cardio and Paw Rangers and the lessons learned from those experiences. Ron dives into the importance of adaptability in business, revealing how success in one venture doesn’t guarantee another. He also reflects on the value of confronting ego and knowing when to pivot or persist, ultimately showcasing that failures can be just as enlightening as triumphs.
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