Robert Rosenberg, the former CEO of Dunkin' Donuts, shares invaluable leadership lessons from his transformative journey leading the franchise giant. He emphasizes the importance of passion, persistence, and character in sustaining excellence. Rosenberg opens up about overcoming significant mistakes, advocating for 100% ownership and introspection. He discusses the necessity of adaptability, crisis management, and the importance of listening to team feedback. Additionally, Rosenberg highlights learning from experiences and emphasizes emotional intelligence as a key trait for effective leadership.