Robert Brunner

Robert Brunner, an influential industrial designer and founder of Ammunition, shares insights from his impressive career, including his time at Apple and the creation of Beats by Dre. He discusses the delicate balance between client expectations and creative risk-taking, highlighting the importance of trust in design partnerships. Brunner also reflects on the evolution of craftsmanship in design, contrasting traditional methods with modern technology. Lastly, he delves into the storytelling power behind successful products, emphasizing their emotional impact.

Robert Brunner, Chief Designer at Beats by Dr. Dre and founder of Ammunition, shares his fascinating journey from engineering to industrial design. He discusses how great design transcends aesthetics by balancing functionality and user experience. Brunner emphasizes the need for collaboration across disciplines to create successful products. He also highlights the influence of generative AI on the design process, advocating for a blend of technology with human creativity to maintain relevance in a fast-evolving industry. Tune in for insights that inspire innovative design thinking!

Join Robert Brunner, Chief Designer at Beats by Dre, as he unravels the secrets of exceptional product design and the vital roles of leadership and craftsmanship. Explore the qualities of great products, the transformative nature of great designs, and the journey of creating high-end audio products. Learn about the evolution of headphone products, challenges in design, and the importance of compromise in product development.