Rob McDonald
Chief Commercial Officer at IAG Loyalty
Best podcasts with Rob McDonald
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Nov 14, 2023 • 42min
#458: IAG Loyalty shares Strategy, Innovation and Insights
Rob McDonald and Silvia Espinosa from IAG Loyalty share insights on their loyalty business with 40 million members. They discuss partnerships, Avios-only flights, gamification, and innovative loyalty initiatives in the travel industry. They highlight the importance of innovation and good execution in customer experiences and the growing significance of loyalty programs.
