Will A.I. be the death of creativity?Rob Lennon joins Kipp and Kieran to dive down the AI rabbit hole on how AI will or won’t affect your creativity, how AI will be a useful tool for marketers, how the evolution of AI will affect marketers and more.About Rob Lennon12+ years in start-up marketing. Self-published author 45x. Grew 0 to 50k in 6 months and retained my authenticity. Now I'm a solopreneur who shares lessons on audience-building and AI-powered writing systems.Connect with Rob! Twitter https://twitter.com/thatroblennon  LinkedIn https://www.linkedin.com/in/rob-lennon/  Instagram https://instagram.com/thatroblennon_  We’re on Social Media! Follow us for everyday marketing wisdom straight to your feedYouTube: ​​https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Thank you for tuning into Marketing Against The Grain!Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934  If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.We really appreciate your support.Host Links:Kipp Bodnar, https://twitter.com/kippbodnar  Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.

Get ready to revolutionize your branding game with the help of AI! In this episode of JUST Branding, we are joined by the renowned digital marketing expert and "AI whisperer," Rob Lennon, who has 45 publications under his belt and a wealth of knowledge and resources around AI, ChatGPT, and prompt craft. Rob shares actionable insights on how you can leverage AI, particularly ChatGPT, to grow your business. Plus, we dive into the benefits of using AI, such as improved efficiency and personalization, and showcase real-life examples of successful AI integration in brand & marketing efforts. But that's not all! Rob also reveals specific tools and techniques that can be used to teach AI to embody your brand's unique voice, style, and customers. By the end of this episode, you'll have all the strategies and tools you need to take your brand to the next level with AI. We also discuss the ethical concerns related to using AI in content and marketing, and explore the potential pitfalls and mistakes that companies should avoid. Finally, we look towards the future and discuss how AI will continue to shape the world of branding and marketing. Don't miss out on this exciting opportunity to learn from the AI whisperer himself and unlock the full potential of AI for your brand. This summary was written by AI based on the transcript of the episode. How’s that for practicing what you preach!