Rob Koplowitz
Author of approximately 30 Waves in his time at Forrester.
Best podcasts with Rob Koplowitz
Ranked by the Snipd community
Jan 30, 2024 • 42min
MQs and Waves: Handle with Care
Expert Merv and Rob Koplowitz discuss the production of evaluative research in the low-code industry. They explore the significance and complexities of Magic Quadrants and Waves, emphasizing the importance of engaging with analysts and understanding evolving criteria. The episode also delves into strategies for vendors to influence criteria in their favor and navigating buyer-vendor relationships in the B2B SaaS industry.
