Rob Campbell
Chief Strategy Officer at Colenso, discussing the creative mindset of artists.
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14 snips
Apr 3, 2023 • 53min
Rob Campbell, Paula Bloodworth and Martin Weigel interview me
Martin Weigel, incoming CS0 at AMV BBDO, Paula Bloodworth, Head of International Strategy at Uncommon, and Rob Campbell, CS0 at Colenso BBDO called and wanted to chat. This is what happened.
10 snips
Jun 18, 2025 • 39min
Cannes Day 3: 'Creativity's not the wrapper, it's the f--king present'
Rob Campbell, Chief Strategy Officer at Colenso, delves into the creative mindset of artists, emphasizing the need for authenticity and resilience in the creative process. Andrew Tindall, SVP at System1, shares insights on the power of emotional connections in advertising and the importance of brand consistency for business growth. The duo explores how personal expression can reshape marketing, encouraging a cultural shift towards more meaningful creativity. They discuss the rise of creators and how they challenge traditional media norms.
