
RJ Magee
Operator and executive at Sierra, which has grown through acquisitions to a multi-location platform across several states; experienced in scaling trades businesses, shared services, and technology rollouts.
Best podcasts with RJ Magee
Ranked by the Snipd community

16 snips
Nov 24, 2025 • 54min
Keeping the Blue Collar Spirit Alive with RJ Magee
RJ Magee, CEO of Sierra Group, shares insights from over 15 years in the home service industry. He discusses the importance of hiring smarter individuals and staying connected to the blue-collar workforce. RJ highlights leadership lessons, including servant leadership and effective communication. He addresses the impact of AI on operations and the significance of performance pay for technicians. Personal experiences profoundly shaped his approach, especially after a family tragedy, steering him towards fostering employee growth and community impact.

10 snips
Oct 7, 2025 • 22min
#248 Inside the $150M Operator Playbook: How Sierra Scaled Fast
RJ Magee, an executive at Sierra, shares insights on scaling trades businesses through strategic acquisitions. He reveals how Sierra grew to six companies across five states and discusses the centralization of shared services while allowing localized control. Tyson Chen from Avoca AI elaborates on their AI technology, revolutionizing call centers by booking jobs and integrating seamlessly with ServiceTitan. Together, they explore the importance of embracing technology in the trades, overcoming AI anxiety, and driving cultural change within teams.


