
Richard Brim
One of the contributors to discuss the future of adland.
Best podcasts with Richard Brim
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May 2, 2023 • 12min
The Future of Advertising
Renowned ad creator Rosie Arnold discusses frustrations with the industry. Issues with remuneration and centering the brand in advertising. Importance of surprise, integration, and great ideas. Shifting focus towards selling ideas rather than products. Challenges of regulating online advertising and the difficulties faced by ASA.