Renee (guest)

Renee, an experienced executive recruiter with 25 years in the field, joins the discussion on packaging recruiting frameworks and B2B offers. The conversation dives into the importance of the 'Funnel Hack First' mentality. They explore why live webinars outperform other funnels and how small conversion tweaks lead to substantial sales growth. Russell also shares secret tips for enhancing show-up rates with bonuses and suggests strategic pricing moves for group programs that make them irresistible to clients. A must-listen for marketers!