
Rebecca Shaddix
Senior product marketer for 15Five
Best podcasts with Rebecca Shaddix
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Nov 30, 2023 • 46min
216 - The Best Go-To-Market Strategies for Launching Your Product, with Rebecca Shaddix
Rebecca Shaddix, Senior product marketer for 15Five, discusses the importance of effective KPIs in go-to-market strategy and the need for data transparency. She emphasizes the significance of aligning company goals and highlights effective marketing strategies for product launches. Rebecca also explores the power of incremental product launches and the importance of risk management in pricing decisions.