Raman Malik
Head of Growth at Perplexity, responsible for growth marketing and user lifecycle management. Previously at Lyft and founder of his own startup.
Best podcasts with Raman Malik
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342 snips
Nov 15, 2024 • 59min
20Growth: Inside Perplexity's Growth Machine: What Worked, What Did Not Work | Why Paid Acquisition is a Drug and Brand Marketing is BS | The Good, Bad and Ugly of A/B Tests and Why Micro-Optimisations are Under-Rated with Raman Malik
Raman Malik, Head of Growth at Perplexity and a former member of Lyft's growth team, delves into the heart of growth marketing. He shares why he sees paid acquisition as a 'drug' and dismisses brand marketing as often ineffective. Raman emphasizes the importance of partnerships and data-driven strategies for user retention. He offers insights on the nuances of A/B testing and advocates for hiring former founders for their unique perspectives. Discover the underestimated growth channels that propelled Perplexity forward and the real metrics that define engaged users.
4 snips
May 7, 2025 • 40min
Is Education the Largest AI Application? The AI Era Belongs to the Curious
Katie Kurtz, Global Head of Youth & Learning at YouTube, Brian Johnsrud from Adobe, and Raman Malik of Perplexity dive into the intersection of AI and education. They discuss how platforms like YouTube are revolutionizing learning through active creation and personalized experiences. The rise of AI tools is fostering curiosity and critical thinking among students. They emphasize the shift from traditional education to engaging, immersive learning, exploring how technology breaks down barriers and empowers student creativity in new ways.
