Ramakrishna Desiraju, known as Ramki, is an advertising professional turned storyteller with a knack for engaging narratives. In this conversation, he reveals the power of daydreaming and how it fuels creativity. Ramki discusses the evolution of family dynamics, reading habits, and the shift to digital consumption. He shares insights on emotional storytelling in advertising, highlighting meaningful representations of everyday life. Additionally, he reflects on the journey of transitioning from corporate advertising to entrepreneurship, emphasizing the importance of authenticity in creative expression.