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Rachel Pesso
Creative director and brand strategist specializing in visual identity, websites, and brand alignment for growing founders; featured guest sharing expertise on when and how to rebrand.
Best podcasts with Rachel Pesso
Ranked by the Snipd community
Nov 17, 2025
• 1h 3min
Before You Rebrand: Secrets to Successfully Evolve Your Brand, Messaging, & Offers with Rachel Pesso
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Join creative director and brand strategist Rachel Pesso, who specializes in transforming brand identities. She emphasizes that a pretty logo won't mend a broken offer. Learn when it’s time to rebrand, recognizing signs of misalignment, and the importance of clarity before diving into visual design. Rachel shares her innovative Brand Alignment Method, ensuring your website converts and resonates authentically. Discover how to create a cohesive brand without being bogged down by niche constraints, and avoid costly reworks that stem from lack of strategy.
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