Rachel Herz

Rachel Herz, a Brown University neuroscientist and author, dives into the fascinating world of taste and smell. She explains the genetics behind being a 'super taster' and how our biology shapes food preferences. Herz discusses the often-overlooked power of smell, especially in forming emotional connections and memories. Plus, she humorously speculates on future technologies that could enhance our sensory experiences. Tune in for insights that will change the way you think about the food on your plate!

Christina Kim, a reporter and producer on the Throughline team, teams up with Rachel Herz, a neuroscientist and author specializing in the psychology of smell. Together, they explore the profound connection between scent and memory, showing how aromas evoke powerful personal narratives. They share fascinating insights on how smells shape identity and recall, discuss the impact of losing one’s sense of smell during COVID, and highlight historical significance by connecting olfactory experiences to cultural narratives and trauma.

In this engaging talk, neuroscientist Rachel Herz, an expert in the sense of smell and author of 'The Scent of Desire', unpacks the fascinating link between scents and our emotions. She reveals how certain odors, even those deemed unusual, can trigger happiness and fond memories. Herz discusses cultural differences in scent perception and its remarkable influence on attraction and well-being. The conversation also highlights techniques to enhance our sense of smell for better mental health, emphasizing its importance in our daily lives.