In a fascinating discussion with R.J. Cutler, an award-winning documentary filmmaker known for his insightful works, they delve into Martha Stewart’s mixed feelings about her documentary. R.J. shares the delicate balance of creative control and collaboration with celebrity subjects, highlighting trust as a crucial element. They explore the emotional nuances in portraying public figures and the challenges of gaining consent in documentary filmmaking. Matt also offers predictions for the upcoming holiday film 'Red One,' pondering its marketing strategy.

R.J. Cutler, director of 'The War Room' and 'Billie Eilish: The World's a Little Blurry', discusses his new documentary series 'Big Vape' which explores the tragic story of Juul. Cutler explores how Juul's addictive nature parallels that of social media. The podcast also delves into the influence of Stanford's design school on Silicon Valley, the history of vaporizers in the tobacco industry, lifestyle marketing tactics used by Juul, the complexities of decision-making in the face of money versus doing good, and reflections on documentary filmmaking.