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Phyllida Jay
Anthropologist and author of Inspired by India. She discusses India's role in global design and the issues of cultural appropriation.
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Jul 17, 2025
• 19min
Inspiration vs Appropriation: Why Global Fashion Still Doesn’t Credit Indian Craft
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Phyllida Jay, an anthropologist and author of *Inspired by India*, dives into the complexities of cultural appropriation in global fashion. She highlights how Indian aesthetics influence luxury brands like Louis Vuitton and Prada while often failing to credit the origins. The conversation reveals the struggles of local artisans and the importance of geographical indications in protecting their craft. Phyllida discusses the blurred line between appreciation and exploitation, advocating for ethical collaborations that honor Indian artistry.
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