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Phillip Swan
Managing Partner at Pi Partners and CRO at LingoAid, he's an expert in creating customer-centric go-to-market strategies using brand storytelling.
Best podcasts with Phillip Swan
Ranked by the Snipd community
Jul 29, 2024
• 56min
#474: How to Create a Customer-Centric, Go-To-Market Strategy With Your Brand Storytelling
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Phillip Swan, Managing Partner at Pi Partners and CRO at LingoAid, is a go-to expert in customer-centric marketing strategies. He shares how storytelling can elevate customer experiences and drive loyalty. The discussion highlights the importance of empathy in understanding customers and creating impactful narratives. Swan also explores the critical differences between product problem fit and product market fit, emphasizing the role of agility in responding to customer insights. Listeners will gain valuable frameworks to refine their brand communication and engage audiences effectively.
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