
Peter Wild
A seller who finally sold his business after being introduced to the searcher community.
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Sep 14, 2023 • 1h 29min
Seller's View of a Searcher Buying His Business
Peter Wild, a seller who finally sold his business after being introduced to the searcher community, discusses the psychology of a seller, finding the right buyer, upgrading to Salesforce, and selling to a "searcher." They also discuss the history of the organic tree health industry and the owner's life as a proxy for whether to buy a business.